POS materials from Lunapack
In order for a business in its various fields to be successful and prosperous, its owner needs to constantly promote his company. For effective advertising, various marketing strategies and promotion methods are used, which each one selects for himself individually. But there are also methods that are used almost everywhere. These include the so-called pos materials (from the English "Point of Sales" - point of sale) - various types of advertising products that are met by visitors to stores and other points of sale.
Such advertising products are placed specifically to attract the attention of buyers and stimulate sales, such products should be as attractive, bright and eye-catching as possible. High-quality pos printing is carried out by Lunapack, which is one of the leaders of the domestic market and a reliable partner of many large-scale industries and brands.
Ros materials are an effective marketing tool and come in all kinds of shapes and sizes. A feature of such products is the immediate attraction of attention, since they fall into the field of view of a potential buyer in a matter of seconds. Therefore, they must be performed in such a way that in these seconds the client has time to become interested in the offered product or service.
The advantages possessed by pos-materials include the following distinctive features:
- one of the strongest tools for increasing sales;
- ease of transportation;
- ease of installation and convenience of further use;
- the ability to implement any ideas and creative imagination.
Types of POS materials
Today there are a lot of types of advertising products. Each of them has its own area of use, certain characteristics and external performance, as well as ways of influencing sales growth.
So, depending on the wishes of the customer, the production of pos materials of the following main varieties can be performed:
- materials for outdoor decoration (pillars, shields);
- entrance lobby (advertising posters on the store door, signs and light panels);
- for placement in the sales area (posters, price tag holders, brochures);
- located in places where goods are displayed (racks, advertising stands, banners);
- for registration of the checkout area.
All Lunapack products are made from environmentally friendly, safe and reliable materials - cardboard and corrugated cardboard. This type of material is impact and wear resistant, while being lightweight. It is convenient to transport and easy to use, which is also an indisputable advantage of cardboard products.